It’s Not Easy Bein’ Green: Our mission to Create a 100% biodegradable Toothbrush.
At Bogobrush, we have our sights set on creating a toothbrush that is completely biodegradable. As Kermit the frog said, “It’s not easy being green,” and we can certainly attest to that, because we know that even if the path isn’t always as straight or smooth, the time we put in will make for the best possible product for all of us…and our planet.
One of the most challenging aspects of designing Bogobrush has been the search for the ideal bristle material. We searched high and low–everything from natural fibers and animal hairs (which harbor bacteria and make pretty poor toothbrushes), to complex bristles coated in gold. We were initially delighted when we discovered the Nylon 4 filament, which seemed to be the perfect material blending our strict performance standards with a biodegradable end-of-life. Unfortunately, after another round of investigation, it became clear to us that Nylon 4 bristles simply are not commercially ready. Toothbrush manufacturers that had initially touted the material had either changed their tune or changed their claims, and it was clear that we needed to adapt.
Frustrated, but not discouraged, we partnered with a facility right here in the USA to help us get Bogobrushes set up with the highest quality Nylon Tynex bristles currently available. This means that every Bogobrush will clean teeth like a champ, but it also means that our mission to find a completely biodegradable bristle material continues. We will keep searching, and with your support, we can continue demonstrating a demand for better bristle materials and work with manufacturers to innovate and bring better products into the world. For now, you can still compost your handle, just take out your pliers and pull out those bristles.
With every decision about materials and processes, we use life cycle analysis to evaluate the environmental impact of resource acquisition, manufacturing, transportation, use, and end-of-life. Being green may not always be perfect or easy, but together we will continue to improve not only Bogobrush, but sustainability as a whole.
We at Bogobrush want to extend our thanks to all of you for your kind words and encouragement. The “Beautiful-Green” concept is a new groove that takes many people committed to walking that path, and your support is the reason we are where we are today. Stay tuned for more updates on our journey, and if you have any questions, comments, or suggestions, give us a shout at firstname.lastname@example.org.